We find your perfect strategic partners, so you don't have to. SMG collaborates closely with some of the world’s leading sports rights holders and brands to establish clear and purposeful sponsorship strategies. From identification, through negotiation to implementation, we are with you every step of the way.
We set ourselves apart from other agencies by using a more holistic approach to identifying sports sponsorship opportunities by proposing only those opportunities we feel synergise perfectly and organically. Rather than simply proposing high level branding assets, we always endeavour to find a true, authentic link that fully connects a brand to a rights holder, a link that firmly establishes a partnership’s credibility and tells a whole story that audiences and consumers can connect with.